Bai Yansheng'S Family Friendship Helped To Create A Grand Opening Ceremony Of The 2018 Sanjin International Dress Culture Festival In Shanxi.

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The event is held in Shanxi, China.

Hosting more than 70 professional models, dressed in gorgeous costumes to show the world the most fashionable Shanxi dress culture, thousands of high-end people gathered at the scene to feast together.

In order to respond to the support of the state for traditional culture and promote the integration of Shanxi's dress culture industry with international practice, this dress culture festival is the theme of "heritage and development of traditional Chinese dress culture, and innovation and leading the international classic fashion trend". It shows the results of innovative design and production of garments, sponsored by Henan chamber of Commerce in Shanxi Province, and Shanxi Minghui Garments Co., Ltd.

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Taiyuan University of Technology, light textile institute, Hongyi jewelry, Xi Sheng Yuan, Jiang Yu Mei ye,

The tailor cosmetics custom tailor, Shanxi Jing Yi's Cultural Media Co., Ltd., Luo Jiajia health and beauty consulting group, Yantai Zhangyu grape wine sales Co., Ltd., Hongkong proud mawret Ao Xue Zi, Chengdu Emin Brand Management Co., Ltd. (Sheme brand) co operation, help Shanxi dress culture development.

Wu Liang's speech

Wu Liang, member and deputy director of the Shanxi Provincial Investment Promotion Bureau, gave a warm welcome to the guests at the opening address, and expressed heartfelt thanks to friends from all walks of life who care and support Shanxi's economic and social development.

He pointed out that the traditional culture of Shanxi clothing has a long history, and this activity is of great significance for promoting the integration of clothing culture industry in our province with the international practice.

He also sent an invitation at the scene, welcome friends from all walks of life to discuss investment in Shanxi, Shanxi Investment Promotion Bureau will serve you wholeheartedly!

Launching ceremony

After the launching ceremony, more than 70 models brought 100 climaxes of Shanxi's original design, handmade customization, originality and excellent quality to the climax. The three themes of "dress life, light luxury life, and splendid clothes" respectively deduce Chinese clothing, lifestyle costumes and traditions.

The endless charm of China's most beautiful traditional dress culture.

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Chairman and chief of Shanxi Minghui clothing culture Co., Ltd.

This is the main designer of this event, and also the main sponsor of this event. Over the years, he has been concentrating on fashion design. He is good at integrating north and South traditional dress culture and international concept. He is also a senior lecturer and fashion judge of Taiyuan University of Technology.

Talking about the original intention of holding the event, she said that Chinese traditional dress culture has a long history, known as the "dress kingdom" reputation, with moderate, harmonious "sense of beauty" and the pursuit of artistic conception "implicit beauty".

The Cultural Festival is held in order to inherit and develop the fine traditional Chinese culture, to show the innovative ideas and fashion design achievements of the Chinese traditional dress culture, and to promote the integration of our costumes and culture industry with the international market and to create the clothing brand with national characteristics.

Designer Pan Junjie

The national intangible cultural heritage "Hai Gang Hong Bang" inheritor, U type seven eyed sleeve sleeves inventor, advanced clothing.

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Also invited to the scene of the event.

After watching the complete performance, Yang Haifeng could not help but thumbs up. This is a "drunk beauty feast" of dress culture. It is also a blend and dialogue between tradition and modernity.

Shanxi can display such a high level of dress culture.

These garments inherit traditional crafts, and there are many innovative elements. For example, color, graphic structure, shape, profile and so on are very suitable for modern people's aesthetics. They can rise to a height of image design and can be called "big beauty".

Yang Haifeng (right) and Pan Junjie (left)

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Liu Hongxing's speech (left three)

Vice president of Shanxi Federation of Commerce and industry and President of Henan chamber of Commerce in Shanxi Province

As an event organizer, it also expressed the hope that through a series of activities, we can excavate and cultivate more clothing design talents, so that more college students and aspiring young people who love fashion design will have the opportunity to understand the cutting-edge clothing culture, contact the fashion design big coffee, spread and carry forward the traditional Chinese clothing culture, establish the excellent brand of Shanxi's clothing culture, and help Shanxi dress culture to move towards the whole country and to the international arena.

It is reported that this cultural festival lasts for more than two months. Next, it will enter the provincial capital university campus and create public spaces. It will carry out the design competition, and will also organize the photo contest of "light luxury life, drunk beauty dress" and the "China dream Shanxi sentiment" Cultural Festival awards ceremony.

(Aman Chang, Cao Yang)