Haining Leather City Layout Central Plains "Shuangcheng Plan"

< p > has stirred Henan Haining target= "_blank" href= "//www.sjfzxm.com/" > Leather > /a > commercial Haining leather city. Now it will play a big move.

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< p > a few days ago, the reporter learned from the authority of the leather city headquarters in Haining, Zhejiang, that the Haining leather city will build Henan's "shop No. two" - Zhengzhou Haining Leather City in Zheng Dong New District, and the Xinxiang Haining Leather City, which is less than a hundred kilometers, will face market impact.

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< p > for leather enterprises, this winter's business is a matter of life and death.

But in Henan, the domestic leather boss is heavily invested in brewing a "migration".

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"P" recently, the chairman of the Chinese Leather Fashion Week held in leather city of Haining, Zhejiang, has confirmed to reporters that the Zhengzhou Haining leather city will be built next to the Green Expo Park in Zheng Dong New District, and is expected to be put into use in two years.

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< p > 2011, Haining Leather City, which has been successfully listed on the Shenzhen Stock Exchange, has taken the step of distributing a href= "//www.sjfzxm.com/news/index_s.asp" > market < /a > at the national level, and Henan Xinxiang has become a step in the middle area of its radiation.

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< p > 2012 cold winter Wang City, a large number of commodities into the market storage goods, brewing in the next year can be expected to oversupply dilemma.

The warm winter of last year put the industry on the edge of the storm into a predicament.

In addition, restrictions on the three public consumption policies were introduced, and the high-end consumption of fur industry was also affected.

Fur sales in Haining leather city of Xinxiang dropped by 10% compared with 2012 sales.

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This year, the price of international prairie material has dropped by 50% compared with P.

For a large number of hoarding businesses, this winter is expected to be unusually cold.

The industry even predicted that nearly 3000 enterprises in the Haining market will lose 10% this year.

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< p > in this industry shuffling period, Zhengzhou shop is still in full swing.

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< p > reporter understands that in the future, Zhengzhou will become the focus of Haining leather city's operation in Henan Province.

By the end of 2013, the company has reached an agreement with the Zhongmu county government. The total investment will reach 750 million yuan, covering an area of 160 thousand square meters, two times larger than the leather city of Haining, Xinxiang.

At present, Zhengzhou store project land is in preparation stage.

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< p > Zhengzhou store new location is less than 100 kilometers from Xinxiang shop. Does Haining's leather city vigorously build Zhengzhou store's action, does it mean closing the Xinxiang store? < /p >

< p > for this, Xu Yufeng, general manager of Haining Leather City in Xinxiang, responded that after the opening of Zhengzhou store, Haining leather city will form a "Shuangcheng" mode in Henan Province. As for whether Xinxiang stores can successfully cope with the impact brought by Zhengzhou stores, everything will be decided by the market.

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< p > he also revealed that the future Zhengzhou store is not only far beyond the Xinxiang store, but also the design and decoration of the shop and the hardware and software of the business strength will be the best in the Haining leather city market.

If the Xinxiang store is the 1 version of the market, then the Zhengzhou store will reach the 3 edition.

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"P", the Haining Leather City, which is famous all over the country, now has only 5 branches in the domestic market.

The layout of the whole country is not over yet. Why do we rush to open second stores in Henan? < /p >

< p > Xinxiang Haining Leather City business Mr. Luo believes that Xinxiang is the second sub market set up by Haining headquarters. The initial a href= "//www.sjfzxm.com/business/" > /a > mode is still in the exploratory stage, with limited scale and market planning problems, so that it can not match the original location of the central location.

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< p > according to the staff of Xinxiang store, nowadays, less than 20% of the customers of Haining Leather City in Xinxiang come from Xinxiang, and most of the customers in the field are private cars.

Xinxiang store occupies less than 70 thousand square meters and can accommodate 2500 cars.

Customers can't stop the car, and the shopping experience is damaged, which will naturally affect development.

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< p > reporters learned that the future Zhengzhou store will absorb 200 kilometers of surrounding area, and it is expected to attract 1 million passengers annually and create 2 billion yuan sales volume.

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