Quanzhou Shoes And Clothing Enterprises: 8 Enterprises Sponsor 21 Olympic Delegations

The 2012 London Olympic Games are in full swing. Careful readers will find more and more Quanzhou and Jinjiang in this Olympic Games.

Unveiled.

Quanzhou sporting goods brand Anta has become the focus of attention in the world.

Recently, a congratulatory letter sent by the Quanzhou Municipal People's government was sent to Quanzhou.

The chamber of Commerce and Anta, 361 degrees, and 8 other enterprises responsible for Olympic sponsorship.

According to statistics, including the Chinese delegation, 8 Quanzhou enterprises have sponsored 21 national delegations and become the absolute main force for China's sporting goods industry to go to the world.

In the congratulatory letter, the Quanzhou municipal government said that the Quanzhou footwear industry association and brand enterprises, with the help of the London Olympic Games platform, fully demonstrated the brand image of the enterprises and produced a good international response. They have taken a solid step in developing the international and domestic markets, enhancing the brand influence and building up international brand dealers. We hope that every brand will take the opportunity to make persistent efforts and make further achievements, and make greater contributions to the "two pioneering businesses" of Quanzhou private enterprises.

The Quanzhou sports equipment Corps is well deserved.

Although this is not the first time that Quanzhou sporting goods debut in the Olympic Games, but whether from the number of participating enterprises, sponsored delegations and athletes, the Quanzhou sports equipment Corps has set a number of records.

Anta sports, which is co operating with the Chinese Olympic Committee, has once again become the focus of attention.

During the Olympic Games, the Chinese sports delegation wore Anta Olympic equipment on the whole line during the Olympic Games. Besides the complete set of living equipment, the Chinese Olympic delegation received the award dress -

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Unlike Anta sports, China's Olympic Committee has chosen to provide competition equipment for Chinese bicycles, hockey and many other national teams at 361 degrees.

In addition, 361 degrees also launched the London operation to provide comprehensive equipment for CCTV Olympic Games reporting group.

On the acquisition of international resources, the 361 degree chose to become an official sponsor of the Olympic delegation of Belarus, Latvia, Korea and other countries, and signed Olympic bright stars such as Sun Yang, Kevin Love, Steve Hooker (2008 Olympic pole vault champion) and Jamaica track and field team.

In addition to Anta and 361 degrees, Quanzhou's other major sporting goods brands also shine.

Gatlin, the spokesman for XTEP, won the bronze medal in the 100 metre flying man war in London, so that the idea of XTEP's "running for love" went deeper into the hearts of the people. PEAK signed seven Olympic delegations and signed the delegation to the top of the domestic sports brands. Hongxing Erke joined hands with three Olympic delegations such as Iran, Jordan and the Olympic delegation of Kazakhstan, and Adi Wang joined hands with Ivory Coast's Olympic delegation.

In London, the sporting goods brand of Quanzhou can be seen everywhere.

"Quanzhou sporting goods on such a large scale debut in London is a good thing to prove to the outside world the comprehensive strength of China's sporting goods industry."

For this phenomenon, Ding Shizhong, chairman of Anta sports board, said, "maybe the starting points of different enterprises are different, and the ways they are adopted are also different. However, participation in the Olympic platform is itself a full affirmation of the sporting goods industry in Quanzhou".