Admission To The Expo Under The Epidemic Situation: "Cloud Signing", Hot Exhibitors, Over 1000 Enterprises

WHO announces the impact of the new crown pneumonia epidemic on the "global pandemic", what is the impact of the epidemic on the third China International Import fair? In twenty-first Century, the business reporter learned from the China International Import Expo board that the investment promotion and preparatory work of the fair were in an orderly manner. During the epidemic prevention and control period, the Import Expo Bureau promoted the exhibition work by means of "cloud signing", "border recruitment, and docking".

In March 12th, the China International Import Expo Bureau released the list of the first 143 exhibitors, many of which are the top 500 companies in the world. The participation of these enterprises shows that foreign companies attach importance to the fair and the Chinese market. Zhou Lingyan, deputy general manager of the Exhibition Department of the National Convention and Exhibition Center (Shanghai) import fair, said 12, "although the epidemic brings some challenges to the business exhibition, it also brings opportunities to a certain extent. The global medical industry related enterprises seize the opportunity to deepen the Chinese market, and many enterprises in the exhibition area such as technology, equipment, automobile, consumer goods, food and agricultural products, clothing and trade also take the opportunity to make up for the impact of the epidemic through the Expo platform, and further expand their business.

In an interview with the twenty-first Century economic report, a number of well-known foreign executives said that the impact of the epidemic on China's economy is short and limited. I believe that the trend of China's long-term economic growth will not change.

"Cloud signing": multiple online models

In February 26th, a special contract will be held online. Sun Chenghai, deputy director of the Import Expo Bureau and chairman of the National Convention and Exhibition Center (Shanghai), completed the "cloud contract" with the world's top 500 enterprises, France Michelin group, Japan's Takeda Pharmaceutical Industry Co., Japan's Seiko Epson Corp and France's four companies.

This is the first time that the Expo has adopted the "cloud contract" approach. Exhibitors welcomed the brand new signing method. Dan Guohong, President of Takeda pharmaceutical Greater China, said at the beginning that he was worried about whether the epidemic would affect the preparation and organization of the fair. But the organizer quickly adjusted the way of work, followed up the needs of exhibitors for the first time, worked in a systematic way, and was invited to participate in the online signing ceremony, which strengthened the confidence of exhibitors.

Wei Shujie, President and chief executive of Michelin China, said in an interview with the economic news reporters in twenty-first Century. "I think there are two major characteristics of the cloud signing form in the Expo Kamran Vossoughi. First, this is a smart move. Like all epidemic prevention measures, under the premise of reducing the number of people out of the house and avoiding staff aggregation, the Expo has found an intelligent digital solution, which embodies the wisdom of the organizers. Second, it also shows strong confidence. The battle against the new crown virus has not yet ended, but the signing has proved that we have made adequate preparations for the future economic and commercial recovery. "

Wei Shujie stressed to reporters that "epidemic situation can restrict us to go out or talk face to face, but we can not stop the pace of communication and cooperation."

In addition to "cloud signing", the entry and Exit Bureau has also launched the "border recruitment and docking" mode for the first time to speed up the docking between exhibitors and purchasers. Wang Binjie, assistant general manager of the Exhibition Department of the National Convention and Exhibition Center (Shanghai) import exhibition, introduced at the ventilation meeting in March 12th, "the exhibition is on the side, butting on the side" so that this year's Fair will make sufficient advance in the docking work between exhibitors and purchasers.

It is reported that the list of the first batch of exhibitors of the first two entries will be announced at the end of the recruitment process. This year, the announcement time of the exhibitors list will be more than one month ahead of schedule, and it will be sent to all provinces and cities in the same time to help exhibitors and purchasers as soon as possible.

Gao Xiangqin, President of Emily Pacific China, told reporters on twenty-first Century economic report that "the mode of border recruitment and docking" is a powerful proof that the Expo will get better and better. The implementation of "border recruitment and docking" mode will make the Expo a better understanding of exhibitors' needs and quick response.

Wang Hongwei, director of the Investment Promotion Office of the Import Expo Bureau, said on the 12 day's online ventilation meeting that the announcement of the list as soon as possible will help all local governments to understand the foreign businessmen's information and contact with investment early, and continue to enlarge the spillover effect of the Expo to attract more foreign investment.

After the adoption of various online models, the preparations for the third fair are proceeding smoothly. Zhou Lingyan said, "at present, the new crown pneumonia epidemic has limited impact on the third trade fair exhibition."

More than 1000 exhibitors

According to the list of the first batch of exhibitors announced by the fair, 143 enterprises have officially announced their participation in the exhibition, of which 120 are the world's top 500 and leading enterprises. In twenty-first Century, the economic report reporters read through the first list of exhibitors, and found that these enterprises came from many countries and regions such as the United States, Japan, Germany, France, Italy, Switzerland, Australia, New Zealand and many other countries.

At the second annual fair 2019, Roche's Roche Diagnostics and Roche Pharmaceuticals appeared in the fair, where Roche Diagnostics signed a value of $2 billion 100 million. Yao Guoliang, general manager of Roche Diagnostics, said in an interview with the economic news reporter twenty-first Century, "this is the third time that Roche has entered the fair. Roche Diagnostics hopes to promote more advanced detection products in China through the platform of the fair, and benefit Chinese patients as soon as possible. Yao Guoliang revealed that this year Roche Diagnostics will focus on the leading edge technology in the field of personalized medicine, medical digitalization and intelligent transformation.

Bayer, a life science firm from Germany, has also been exhibiting for third consecutive years. Jiang Wei, President of the global executive vice president of Bayer Group's pharmaceutical business division and President of China and Asia Pacific region, and President of Greater China, Bayer Group, told reporters on twenty-first Century economic report. The Expo is not only the best stage for Bayer to show its own innovative strength and sustainable development practice, but also the best platform for Bayer to understand the development needs of "healthy China" and seek win-win cooperation. It also highlights Bayer's confidence in China's economic prospects.

Boxi electric hopes to attract more consumers through the platform of Expo. "We hope to further demonstrate our technological and innovative solutions to promote high quality products," Tang Shanda, President of the Greater China region of Boxi electric group, said in an interview with the twenty-first Century economic report. It helps us attract more consumers and instantly understand their feedback on brands and products, and at the same time, expand our sales channels in the Chinese market. Tang Shanda revealed that this year's Expo, Boxi Electric will display the redefinition of smart home hardware and digital solutions, and provide consumers with bactericidal solutions.

Michelin tire manufacturer joined the Expo for the first time this year. Michelin, which will hardly directly participate in the exhibition, broke the rules and held a "cloud contract" with the fair. Wei Shujie told reporters on twenty-first Century economic report that Michelin decided to participate in this year's fair. There are three main reasons: we hope to explore more mobility related needs, support China's economic development and benefit more people. "The fair will not only achieve a win-win situation among countries or enterprises, but also benefit more ordinary Chinese people. Michelin has the same goals and missions as the Expo. " Wei Shujie road.

With the active participation of enterprises, China International Import Expo Bureau has provided a more diversified platform for exhibitors. Wang Binjie, assistant general manager of the Exhibition Department of the National Convention and Exhibition Center (Shanghai) import exhibition, said at the ventilation meeting that the third entry Expo will enhance or expand themes such as pension rehabilitation, energy and chemical industry, energy saving and environmental protection, public health, family cleaning and personal protection, organic food, pre packaged food, intelligent travel, non silver financial services and so on.

According to the twenty-first Century economic report reporter, the third exhibition fair has been progressing smoothly. Up to now, more than 1000 exhibitors have signed up, and the contracted area exceeds half of the planned area.

The epidemic is only short-term.

Behind the active participation is confidence in China's long-term economic development. Many foreign executives in an interview with the economic news reporters in twenty-first Century said that the epidemic is only a short-term influence factor, and is still optimistic about China's economic prospects.

Wei Shujie said the epidemic is only a short-term problem. "The market demand may be delayed, but it will not disappear, because the solid foundation of China's economy is here. China's economy will soon recover and Michelin will have confidence in the future of the Chinese market. " Wei Shujie revealed that despite the impact of the epidemic, Michelin China did not adjust its growth expectations in 2020, and launched a preferential business policy for its partners to ease the pressure on its sales and capital flows.

Jiang said, "Bayer is full of confidence in China's economic prospects and Bayer's development in China. I believe that the trend of China's long-term economic growth and stable growth will not change. Bayer will continue to invest here firmly and deepen the Chinese market. " Jiang pointed out that Bayer took active measures to ensure the operation of the factory. According to the reporter's understanding, the production of Bayer Guangzhou supply center has been gradually resumed as early as January 28th. The Bayer Beijing supply center has fully resumed production since February 2nd.

Song Weiqun, chairman of Johnson China, said: "the short-term epidemic will not change the long-term prospects of China's market. After the epidemic is believed, people will pay more attention to health, and the demand for high-quality medical services will further increase, and the state will speed up the construction of a more perfect medical and health system.

Song Wei Group disclosed that as a medical and health enterprise, Johnson insisted on investing in China and nurturing local innovation capability in three fields of medical equipment, pharmaceuticals and consumer goods. This fully reflects Johnson's firm commitment to taking root in the Chinese market. "China is an important market for Johnson's global business. It is not only the first global business development engine, but also gradually become the global innovation engine."

"The epidemic is only a temporary challenge in the long term development of China, and will not change the direction of China's economy." Tang Shanda also pointed out that "in the future, we will continue to invest in China, especially to increase investment in capacity, manufacturing and R & D resources."

"China shows a responsible big country in the process of coping with the epidemic," Yao Guoliang said. "I believe the Chinese government has sufficient policy space to stabilize economic growth."