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New Crown Outbreak "Dangerous Organic" Red Dragonfly Online Sales Of Millions Of Million

2020/2/25 16:18:00 0

Digitalization Of Red DragonflyAli Cloud And Red Dragonfly

Founded in March 1995, the red dragonfly is a national regional group with professional footwear, apparel and diversified investment. In 1998, red dragonfly began to carry out the "green grass" monopoly plan to build a fast and stable marketing network.

In the past nine years, green dragonfly has set up 25 marketing branches, more than 40 offices, more than 3600 stores, shops and counters in the whole country, and has formed a complete interlocking brand chain monopoly system.

In the new crown outbreak, more than 4000 stores of Red Dragonfly could not be opened for business. In February 1st, red dragonfly headquarters decided to carry out online services and marketing. As a result, in just 7 days, the Red Dragonfly employees pulled out more than 500 groups, covering hundreds of thousands of group of powder, and brought over a million sales per day.

The number of intelligent transformation, so that the new crown epidemic "danger in organic", the introduction of new tools is the first step in the number of Red Dragonfly intelligence.

As early as 2018, red dragonfly joined Ali cloud to start the transformation of number intellectualization. It can be said that this new coronavirus in 2020 is not necessarily a crisis for red dragonflies.

In the epidemic situation, the Red Dragonfly promotes the efficiency and service consumers through the online training, live broadcast and other teaching staff of Taobao University and Ali Yun new retail war epidemic growth camp, making the establishment of private domain traffic and serving customers become the basic skills of every employee. This greatly promoted the online marketing ability of the Red Dragonfly as a whole, and even the epidemic accelerated the red dragonfly. The process of number recognition of dragonflies. When the new crown came out, there was no shop, so we had to go online and speed up the development of intelligence.

On the one hand, the digitized stores can conduct business analysis from the sale results, and we can see through the scientific and technological means to help the store find out the optimization of the business, display, passenger flow and transformation in the process of operation. This is the transformation of thinking and operation brought by digital intelligence.

On the other hand, the system can feed the data back to operations, planning, R & D, and production departments, so that the whole chain can be optimized and adjusted, and timely orders can be increased or orders can be sold well, and orders will be stopped with poor sales.

Red Dragonfly Group, in private enterprises, creatively implements "long distance management of money and close distance management", vigorously introduces senior management talents and technical expertise, and constantly improves the modern enterprise system. The transformation of traditional enterprises is digitalized, and the number of new retail numbers is intellectualized. The backstage of the red dragonfly has also been greatly changed by digitalization and data.

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