From The 16 Ancient Shops In Gao Yuan Temple, We Can See The Developed Second-Hand Fashion Market In Tokyo.
As one of the five most fashionable cities in the world, Tokyo, Japan, combines the romantic luxury of Paris and Milan, and the forefront of New York and the classics of London, creating a unique fashion feature.
Years of sustained economic growth after World War II pushed Japan into the second largest economy after the United States in 1968, while Japan's luxury goods and consumer goods market grew unprecedentedly.
However, the oil crisis in 1973, the Asian financial crisis in 1997 and the subprime mortgage crisis in 2008 caused a series of attacks on the Japanese economy. The days of luxury and luxury in the past have come to an end.
The sluggish economic growth and the high unemployment rate make consumers who buy and buy in the past begin to "save themselves from food and clothing", and sell their luxury goods and idle goods for sale, which also drive the rise and development of the secondhand commodity market.
In the second-hand goods market, there is a special category: Vintage.
Unlike ordinary second-hand clothing, it can be called Vintage's ancient costume. It usually has a history of 20 years and more. When it first came out, it was the classic style of the brand, which could represent the trend of the times.
Over the years, Tokyo has become the best ancient shopping place in the world, with many high-quality ancient shops scattered in every corner of the city. A large number of goods are in good shape, waiting for the emergence of the lucky ones.
A lot of fashionable people go to Tokyo, they will go straight to Shinjuku, Dai Guan Shan and lower beze to find their favorite merchandise, but they often ignore Gao Yuan Temple located in the west of Tokyo city.
"(Gao Yuansi) is one of the few places where fashion has been integrated into everyday life," said Samuel Thomas, lecturer of Bunka Gakuen University, a seven year old fashion consultant at Gao Yuan Temple.
You can wear some style of clothing to the cafe of the corresponding style, and then go to a similar style bar.
Here, culture and fashion are integrated into one place. There are places and scenes where clothes can be bought, clothes can be worn, and can be done every day. "
Although the high round temple is all embracing, there is still a unique sense of distance among the Japanese neighbors: many old stores only provide perfect services for core loyal customers, and feel that they do not welcome new arrivals.
Samuel Thomas said: "there is a certain degree of pride in subculture."
Samuel Thomas revealed that it is hard to say how many ancient shops there are in Gao Yuan Temple, but even if it takes several days to shuttle, there will still be a net leak.
The category is not limited to fashion items, but also stores that sell old records, antiques, bookstores, old toys and games.
The location of Gao Yuan Temple is wonderful, far away from busy and crowded commercial blocks, but with convenient pportation.
It can attract many Japanese and young people to explore the complex streets and lanes of Gao Yuan Temple. It is also due to the unique atmosphere of the old bars, Japanese pubs and Live House, art galleries, restaurants, cafes and so on. Besides, there are many of the best ancient shops in Tokyo.
At the same time, Gao Yuan Temple is also one of the few places in Tokyo that can find high value for money treasures.
Even with a casual look, there will be unexpected surprises in a small shop that focuses on a particular period / style.
The following is the list of "guanni", which is selected by everyone as a collection of Guyuan Temple stores, as well as the latest status of the second-hand fashion industry in Japan.
Albatross:
The exit of the south exit of Gao Yuan Temple is Pal shopping street, which goes on to sell Albatross for men's wear. The products in the shop include 90s's old pants, colorful polo shirts, windbreaker, khaki trousers and printed T-shirts.
Albatross has great influence in the local area and has successfully led the trend of too many stocks.
Albatross is the main player in sports, with Adidas, Nike, Fila, Champion and other brands of large logo products. Stores and salesmen are especially good at integrating sports elements into everyday wear.
Slut:
Not far from Albatross, Slut main men's wear, but also attracted many female customers, and even children's products.
There are many American style products in Slut: military uniform, Hawaii shirt, light color jeans, Mitch sweater, Western scarf and so on.
Including sister points, Slut has 3 stores in Gao Yuan Temple.
Oshare no Gaijin:
Oshare no Gaijin means "fashionable foreigner" who sells exquisite and complex female fashion items, such as elegant shirts, elegant trousers, custom jewelry for western garden parties, and modern city life.
Although the sale is very exquisite European retro wind single product, but the price is often very tempting.
Fizz:
Approaching Fizz's store, the first feeling is spacious and comfortable, accompanied by a strong Bohemia style. The hangers are displayed on gauze, ethnic style print jackets, flower long skirts, embroidered gowns, loose cotton skirts and so on, which are especially suitable for hot summer wear.
The central part of the store is the accessories area, which allows customers to pick the right costumes and have the right accessories.
Hikari:
Wandering around, if you see a shop with pink as the main store, that's Hikari.
Obviously, the customers in this store are mainly 20 young girls, and women who like lovely wind.
You can find teddy bear printed T-shirt, lace dress, cake miniskirt, sequins, embroidered Satin jacket, even cartoon printed flannel pajamas and so on.
Rugged:
As the name suggests, this shop focuses on outdoor fashion for men.
There are all kinds of inflatable vests and raincoat jackets in the shop, matching with thick printed sweaters, and other products including checked flannel shirts and rustic tweed jackets.
Peep Cheep:
Climb up a narrow staircase across the Rugged store and arrive at Peep Cheep.
The store space is small and dense, hiding a lot of 1960s retro women's wear.
In addition to different colors of printed dresses and fashions, there are also a few accessories such as scarves, custom jewelry and so on.
Hayatochiri:
Strictly speaking, Hayatochiri is not an ancient shop, but if you didn't go to the landmark store, the shopping trip to Gao Yuan Temple must be incomplete.
The simple yellow facade makes the red cartoon eye shading with anger expression more conspicuous.
Unlike the simple old shop, the owner of Hayatochiri sells original "remanufactured" goods, including various materials and textures, such as artificial fur, kimono silk, leather, reticulated fabrics, LED lights, rivets, plush toys, patches, lace and cartoon prints.
Gasoline:
Gasoline can be said to be a hit shop for rock lovers. The main store of men's wear is equipped with leather boots, Chuck Taylors sneakers, leather skin jackets, rock and roll T-shirts and so on.
There are also some strange antiques in the glass display cabinets, such as rivet jewelry, military supplies and so on.
Whistler and Chart:
Put together, of course, because Whistler and Chart two shops occupy a two storey building on the corner of the neighborhood.
Both shops sell men's clothing, which is between Hippie and college style.
The first floor store of Chart has rich leather shoes and bags. The two floor includes clothing, including all kinds of trousers, shorts, vests, Polo shirts and ties.
Even the interior decoration of the shop is full of retro style, such as the bedclothes of the 1880~1950's on the wall.
Whistler stores can find more elegant suits, jackets, ties and hats and other commodities.
Lover Soul:
The well placed Lover Soul sells mainly women's garments in 60s, 70s and 80s, including A skirt, low waist mini skirt, Bow Tie Shirt, retro handbag, etc.
The shop can be seen everywhere in the classic illusions, wave points, plaid, stripes and other fashion elements.
Sokkyou:
Sokkyou wrote "improvisation" in Japanese and agreed with Chinese.
It is defined as an "inspirational" ancient shop. Sokkyou is hidden in the interior of a residential building. It often displays goods in different styles. Sometimes it is fashionable and sometimes very contradictory to the trend.
You can often see Marimekko, Comme des Gar, ons, Dries Van Noten's ancient and beautiful long sleeved robes, tropical printed shirts and lace tops, and there will be very simple products in the shops.
Mocha:
The small Mocha is located on the facade of Pal shopping street, attracting a large number of young female consumers who pursue fashion but have limited budgets.
Although many of the stores do not have a "brand", the mix of goods in the store is very characteristic of Tokyo fashion people, wearing baby T with a short skirt, sunglasses and earrings.
Prices are lower than many nearby stores.
Little Trip to Heaven:
Also located in the Pal Shop Street, the shop is as dreamy as the shop name, which is the flagship of the 50s feminine products, such as printed waist dress, silk printed scarves, pearls, blouses, lace tops and custom jewelry.
Little Trip to Heaven is a must for local women to search for special products, but not to try too much.
Of course, you can also find a matching costume ball.
Jacob 's Ladder:
Jacob 's Ladder is a European men's wear shop, displaying a collection of high quality ancient collections from France, Italy, Holland and other European countries.
Neat, concise outlines and rich color choices can be found in this store.
Green Light:
Green Light is a store specializing in shoes, sports shoes, boots, leather shoes and bags.
Converse placed in front of a store often attracts a large number of consumers, and many people may enter the shop.
Once entering the store, the shoes that are full of walls will undoubtedly enter the world of shoes for those who love shoes.
Author: Jiang Jingjin
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