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The Brand Of Clothes Hanger Accelerates The Pace Of Expansion, And There Are More Than 250 Shops In 2020.

2018/4/12 15:44:00 111

Coat HangersBrandsWomen'S Wear

The hanger announced the development plan for the first time. In 2020, the number of stores is no less than 250. The average single store performance is over 4 million, making more and more tens of millions of shops.

The scale of clothing hanger brand of 150 million yuan has opened the pace of expansion.

April 2nd, coat hanger brand 2018 autumn

Winter clothes

The conference was unveiled at the Shanghai landmark, the Bund ISSI. This fashion shows not only the romantic elements of Ballet, but also the European style, the Degas and the retro elements.

  

While redefining the concept of elegance, the coat rack brand first described the development process for the first time, and announced the development plan for the next 3 years.

Since the establishment of Brand Company in 2015, the hanger has been growing rapidly at a compound annual growth rate of 90%. Among them, the highest single store performance in 2015 exceeded 5 million, and the single store performance in 2017 exceeded 10 million.

It is worth mentioning that in 2017, the brand of hangers is of great significance. In this year, the hanger brand increased its sales performance by more than 65% on the basis of only 6 stores, and realized Shanghai.

market

The sales volume of 21 stores is nearly 100 million yuan, up from 41% in 2016.

  

Unlike most of the Chinese style brand positioning styles, the clothes rack brand takes "elegance" as its design style, and develops two design mainlines: Design, Mix, and constantly upgrading the store image according to its own positioning and product style adjustment. At present, the 4 image store development is being planned.

Win business network also learned that coat hangers brand

Shanghai

Long dream million scale shop and port store are less than 100 square meters, the annual flat efficiency has reached 100 thousand yuan, it is estimated that by 2020, the number of hangers brand shops is not less than 250, and in the expansion of the same time, we should pay attention to the improvement of the quality of shops, making the average single store performance more than 4 million, and create more and more tens of millions of shops.

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