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Famous Shoe Enterprises In Wenzhou Have Strong Expectations For The Future Market

2017/2/11 14:07:00 342

WenzhouA Well-Known Shoe EnterpriseAnd The Market Situation

Following the steady growth of business in 2016, Wenzhou well-known shoe enterprises Kangnai, Juyi, Aokang, etc. are also full of confidence in the prospects of business development in 2017. After the Spring Festival holiday, Kangnai, Juyi and Aokang all welcomed the happy atmosphere of a good start: Kangnai predicted that its operating revenue would increase by 10% this year; On the basis of 11.34% growth in export value last year, Juyi is expected to maintain growth this year; Aokang has officially signed strategic cooperation agreements with Cortina, a Belgian shoe and clothing giant, and Woodland, a well-known outdoor brand in India. Through cooperation with foreign peers, Aokang has expanded its existing business scope and channels to open up the international market.

Kangnai Group Kangnai Park Hold a "good start" activity for the Spring Festival. Amid the sound of drums and gongs, Zheng Xiukang, Chairman of Kangnai, made a speech on the red carpet to cheer up the lion dance team. Zheng Laiyi, general manager of Kangnai Group, said that in 2017, Kangnai will focus on "three strategic focuses", namely "big data and Internet+", "new opportunities" and "management innovation"; Promote the "Five dimensional" upgrading of products, brands, channels, big data and supply chain management. It is estimated that the company's operating revenue will grow by 10% in the whole year, including 20% growth in foreign trade business, 30% growth in e-commerce business, and 8% growth in domestic market. On the Kangnai "Smart Cloud Store" project, we pushed foot measurement devices into 100 stores to collect foot type data, laying the foundation for the realization of large-scale personalized customization.

It is understood that in the 2016 year-end summary report of Kangnai Group“ Internet plus ”"Innovation driven", "craftsman spirit", "new momentum", "lean management" and other words become keywords. In 2016, all indicators of Kangnai Group achieved steady development, and the annual operating revenue reached 2.1 billion yuan; New progress has been made in corporate culture, brand building, R&D innovation, intelligent manufacturing, quality improvement, retail management, information construction and supply chain management, further cultivating the craftsman spirit of excellence, further creating a "new retail" platform for consumers, opening the era of "cloud · future", and providing support for Kangnai's next development layout.

Juyi Group Co., Ltd., a well-known foreign trade shoemaking enterprise, also welcomed the "good luck of opening the door". In 2016, the footwear industry of Juyi Group achieved an export value of 565.83 million yuan, up 11.34% year on year. Pan Jianzhong, General Manager of Juyi Group, told the reporter that relying on the advantages of Wenzhou footwear regional industrial chain, together with the extension of Juyi's own supporting industrial chain, Juyi has built a manufacturing advantage in the global market, and the business development prospect remains optimistic. In the past 10 years, Juyi has built its own supporting industrial chain of sole, heel, midsole, shoe last, embroidery, etc., and has established industry advantages in terms of shoe product quality, cost control, and ensuring smooth management and communication, which has won the trust of major global brand customers. At the same time, Juyi has been making efforts in technology research and development, process improvement, and system innovation, and has built a certain industry threshold to ensure that it can win in the market competition in the manufacturing sector.

In addition, on February 3, Aokang International At the commencement ceremony, the 2017 Aokang International "Globalization" strategic planning deployment was released, and the strategic cooperation agreement was officially signed with Cortina, a Belgian footwear giant, and Woodland, a well-known outdoor brand in India. "On the road of internationalization, Aokang has explored for nearly 10 years, and has successively reached strategic cooperation with GEOX, Wanliweide, SKECH and other well-known foreign brands." Wang Zhentao, chairman of Aokang International, said, "Aokang+Cortina will make great achievements in our business strategy; Aokang+Woodland will make further progress in our channel strategy. We hope to open the international market through strategic cooperation with foreign counterparts, which will help Aokang expand its existing business scope and channel extension, and meet the company's long-term planning and development needs. "

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