South Korea'S Clothing House Deep Tillage Global Fashion

At the beginning of August, the taxi was announced to merge with China.

"This is international. brand With domestic help Internet Another example of brand resource advantages, market development and win-win cooperation. Han Du Yi she Founder Zhao Yingguang said, "some global brands will enter the Chinese online market, ideally still cooperate with domestic brands and operators at the same level, and they should collide with more sparks."

Zhao Yingguang's subtext, or the aim of Korea's clothing house, is the best partner for the global fashion brand to enter the domestic Internet market. As the first share of the Internet apparel brand, the Korean clothing house is not a simple brand seller.

"East Asia is a world-famous gathering place, and there are a lot of high quality fashion brands, and most of them are interested in entering the Chinese online market." Du Tingguo, co-founder of Korea's clothing house, said: "judging from the current situation, there are still some brands that are not perfect in fan operation, market acuity and data analysis ability. And these are the strengths of Han Du Yi she.

On the one hand, Korea's clothes house itself is the only brand with over ten million brands in the Alibaba online market, and has strong brand potential energy; on the other hand, as an eco operator, the Korean capital has already established strategic cooperative relations with Japan ONWARD and Germany Zalando, and has established a joint venture with the Discovery brand of the United States, and its interaction with international brands has become more routine.

And this month, in the global layout of Korea's clothes house, a small episode will appear. It will host a national fashion designer competition in South Korea. It is hoped that this competition will be selected for the outstanding new design leaders for the Korean clothing house, offering better products for China's fashion consumers.

"The fashion sense of South Korea has led the trend of Asia," Du Tingguo said. "But the sensitivity of the domestic market to this fashion is still lagging behind, and consumers can experience less. At this time, we need a fashion promoter and trader to make overall control and select good designs, good products and good brands for the whole market. This mission, Han Du Yi house is duty bound.

According to Du Tingguo, this Korean fashion designer competition is the first cultural industry project after signing a strategic cooperation agreement between J-one and Partners, a well-known Korean brokerage company. After the establishment of Han Du media in April this year, it intends to further expand the business scope of Han Douyi house in content creation and phenomenal IP creation. This designer contest is undoubtedly a test of water. At present, this activity has been officially recognized by the Korean fashion industry. The Korean father of "fashion designer", "Dragon King" and "fashion king" Cui Fanxi will all speak for this event.

"Korea fashion designer competition, the power of one country to choose the top talent for Korea's clothes house is just an episode in our global business expansion. In the future, in Italy, France, and other fashion trends, Han Du Yi house will also have some moves. As brands, we have Korean style, European style and Chinese style as service providers. We operate nearly 50 fashionable lifestyle brands all over the world. These are the cornerstones of the global layout of Han Du Yi she. Du Tingguo said.