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Is Oteri J Worth Looking Forward To The Future?

2015/11/14 22:15:00 35

OrletDifferentiationCompetition Pattern

At present, with the rise of online shopping, Les Internet shopping has also become a trend. In Taobao, Dangdang and Ott Les China has established online shopping platform, which means that some offline consumers in the past may become Internet consumers, which will reduce market share for operators of otter Les and further cause business pressure.

At the same time, many international luxury brands have also set up online shopping platforms to become an important sales channel for luxury goods.

The finiteness of the over season goods, the tail cargo and the broken yards, and the increasing sales channels will definitely increase the difficulty of the investment and intensify competition.

From the perspective of social development, Oteri J can play a positive role in promoting it.

It is estimated that Ortles can provide 200 to 250 jobs per 10 thousand square meters, which can effectively promote the economic development of the locality and attract new investment. It will also serve as a catalyst for urban renewal and an incubator for economic development.

The investors of orter only operate according to Oteri J's way of operation and operate legally, so that they can achieve good economic benefits.

about

Consumer

Of course, of course, we want to buy goods that are cheap and beautiful.

For such a mode of operation of outlets, the sales are all first-line brands and even top brands. From the point of view of material beauty, it can certainly be satisfied; Ortles often can buy goods at a 70 percent off discount price, which is cheap.

Therefore, Oteri J's value to consumers is obvious, and the real and inexpensive shopping experience is truly realized.

Therefore, in itself, it is a very successful one.

business model

It has been in operation in Europe and America for more than 100 years and has been in China for more than 20 years. It has basically completed the market incubation period, and the consumers' recognition of Oteri J is relatively high.

As a new type of retail business, outlets are mainly sold in factories.

Tail cargo

Or discount products are the main products. According to the development experience in recent years, in Ortles, you can usually buy goods at 1-3 discount of the genuine price, which is attractive to consumers who are more sensitive to price and have certain requirements for brand demand.

Successful orlies operators usually earn profits by the way of international luxury manufacturers' joint venture and get 6-16% buckle points.

Compared with the international market mainly operating in the form of rental property, Oteri J's operating profitability is slightly worse than the international leasing mode.


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