Dialogue TINA GIA Xu Qinghui

　　 TINA GIA With their own humanistic feelings, we explore and discover fashion aesthetics and create dreamlike fashion images. These fashion moments bring us not only the elegant appearance, but also the full heart of women.

　　 Q:2015 new products released in autumn and winter, the products are very fashionable and internationalized, which is closer to the designer's brand style. The brand positioning of TINA GIA is Designer brand Do you?

Since its inception in 1996, the A:TINA GIA brand has always attached great importance to the training of designer teams. It can be said that we are not the designer brand on the definition. Our product design is based on the rigorous market data analysis, positioning the artistic women, keeping the brand simple but not simple, the outline outside, the exquisite design concept. That is to say, it ensures the uniqueness of product design and is not divorced from reality. consumer demand 。

　　 The products of Q:TINA GIA adopt many high priced fabrics and yarns in Italy. Are our materials in China market less economical?

The products of A:TINA GIA have been designed in simple European style, without exaggerated decoration and complexity. The choice of materials is valued by the unique taste of the material itself. Raw silk and wool fabrics and yarns in Italy are safer and more environmentally friendly. The post-processing technology ensures the unique taste of fabrics and yarns, as well as the beautiful impression that time leaves on her. Of course, in recent years, the development of fabrics and yarns in China is also in line with international standards. TINA GIA, whether imported or domestic, will provide the highest quality products to consumers.

　　 Q: what is the definition of TINA GIA's female consumer group as a women's clothing brand?

A:TIAN GIA has been sincere for many years to provide quality product design for women living in the city with good artistic temperament and advocating their independent lifestyle. In my mind, she is not only graceful and independent, but also a woman who has unique views on life and art.

I don't dispute with anyone.

I will not disagree with anyone.

I love nature.

Next is art.

I warm my hands in the fire of life.

The fire is withering.

I'm ready to go, too.

　 Q: in the global interconnection, digital development impact on the traditional retail industry, TINA GIA coping strategies and development direction?

A: in the era of global interconnection and digital development, we are seeing more challenges and facing new opportunities. We should keep the activity on line and at the same time put more emphasis on the improvement of professional degree. Waiting and training the high-end online consumer groups gradually mature, to achieve high-end women's clothing online offline consumer worry free brand operation mode.

　 Q::TINA GIA (Tian najier) brand has experienced more than 10 years of development in Shanghai. What is the strategic plan for the next 5 to 10 years?

The brand of A:TINA GIA settled in Shanghai, and developed in Shanghai. The brand is promoted to all parts of the country through Shanghai fashion capital. In the future development, we will retain and inherit the brand concept of TINA GIA, constantly innovate in product design, and keep fresh blood constantly adding to the brand. Under the social responsibility of "reducing the burden of the earth" in the future, we will continuously improve the environmental protection of our products. With the comfort and reassurance of the material as the goal, we will be the respected clothing brand in China's fashion products. Now our brand is facing the atmosphere of global market share, and the background of the country's background is becoming more and more blurred, so as to expand the international market with the attitude of Shanghai's local clothing brand.

TINA GIA, with artistic humanistic feelings and simple European design, inherits the essence of Chinese and Western culture with unique international vision, abandons all exaggeration and decorations and complicacy. With the comfort of clothing material, the fine arts and crafts convey the artistic and elegant, natural and comfortable female life blueprint.