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Boundary Reconstruction Or Enterprise Collapse

2015/4/5 16:12:00 16

Boundary ReconstructionEnterpriseRetailing Industry

In recent years, the Internet has an important business trend called boundary reconstruction.

We think that the so-called "boundary reconstruction" means that the organizational cost and market paction cost are not equal or the changes of external environment make the business boundary in a state of disequilibrium. In order to ensure the validity of the boundary, some measures should be taken to expand or tighten the existing enterprise boundaries, and to promote the boundary of enterprises to be in a state of equilibrium.

Eagle made beef brisket, but also made baked string, afternoon tea, pancake, and made nail. Millet made a cell phone, but also made television, made agriculture, and made cars and smart home.

In this era, the boundaries of the industry are being broken. The tide of reconstructing borders is irresistible. Thinking about the nature of the industry, we need to broaden our horizon and jump out of the industry perspective.

Following

Youngor

In the past few years, we have entered the real estate market in large numbers, and become the queen of Ningbo, Hangzhou and Suzhou in a high price. There are more and more real estate fashion enterprises. Apart from Lining, Mei bang, Semir and katndi Road, the listed companies reflect the "natural connection" between the retail business and the real estate industry based on their own retail business development considerations.

clothing

Listed companies have become shops, shopping malls, urban complexes, etc.

Commercial real estate

The most important tenants and buyers, more non public clothing companies' real estate investment has become a desperate norm. In May 2014, Xu Yunxu, chairman of the Wenzhou tengxu clothing company, lost contact because of the tax dispute and real estate investment quilt, and the fact that the regional clothing enterprise group took the place and took the commercial street was a fact that the industry did not declare.

Hinur put his energy into the operation of energy; he made a high-profile rescue in the 2014 quarter of the 10 quarter to save his achievements, and announced that he was going to enter the hot industry such as new energy in the evening of January 12th. Huarun's Jinhua textile industry was abandoned by SKYWORTH, and Chinese clothing was changed to the production and sale of phosphate compound fertilizer through the way of assets reorganization. After all, Busen's shares made significant asset replacement and asset sales to Hong Wah agriculture and purchased assets from the issue shares, which proved to be a miscarriage. A large garment exporter of Shishi invested in a creative advertising company; the 100 round pants industry paid 972 million yuan on the stock price, and paid 60 million yuan for cash to buy cross-border export retail business. Besides, in addition to real estate, Shanshan stock has already started the diversified development of clothing, lithium batteries and investment; Tianshan textile bought the mine in 2014 to turn around the mining industry; Ordos took the lead 10 years ago.

Under the background of pressure and inefficiency in the main business, diversified investment means for textile and garment enterprises to seek new growth in performance are not limited to hot financial investments but also to many other industries.

Carefully comb out found mainly three aspects: one is finance and real estate, two is mineral, photovoltaic and other energy fields, three is Pan culture concept industry, such as hand travel, animation, film and television.

But even more unexpected, such as lottery tickets and set-top box industry, can be described as "the pition is gradually enchanting eye, do not know the true colors of clothing".


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