Desigual Earned Nearly 1 Billion Euros Last Year.

　　 Spain Desigual, the high street brand, released its 2014 earnings report. The brand recorded a 963 million 500 thousand euro income in 2014, up 17.5% from 820 million in the same period last year, higher than the 8.3% increase of its rival Inditex SA (ITX.MC).

Fiscal year 2014 Desigual Net profit recorded 135 million euros, up 3% compared with the same period last year, net interest rate rose to 14%, and EBITDA increased 8% to 261 million 500 thousand euros.

Although the parent company Inditex SA has more than 18 billion euros in Zara years Turnover Not the same, but Desigual, founded by Swiss designer Thomas Meyer, has been in a high growth state for the past 10 years. From 2002 to 2009, it maintained a high growth of 60% to 250 million euros, and 2010 revenue increased by 76% to 440 million euros. In 2013, the income of 820 million euros was almost 1 times that of four years ago.

At present, Spain is still the most important Desigual market, accounting for 20%, but Desigual is currently expanding rapidly in the US, Japan and other markets. The Japanese market increased by 23% in 2014. In the Chinese market, Desigual has opened Tmall Tmall flagship store in August 2014. Desigual currently has 526 stores in 109 countries and regions.

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Jimmy Choo, the luxury shoe brand in Britain, recently announced its latest report showing a 9% increase in net profit as of fiscal year 2014. Nevertheless, its trading shares recorded a 2.6% decline on Thursday afternoon, down to 1.71 pounds per share (about $2.52).

Jimmy Choo was first launched on the London Stock Exchange in October last year, and its adjusted net income rose by 9% to 22 million 900 thousand pounds (about 37 million 800 thousand US dollars). The annual sales report was announced in January: annual revenue rose 6.5% to 299 million 700 thousand pounds (about 494 million 500 thousand U.S. dollars). If calculated at a constant exchange rate, revenue will rise by 12.2%. The adjusted pre tax profit rose 1.1% to 35 million 400 thousand pounds (about $58 million 100 thousand). Pierre Denis, chief executive of the brand, said that most of the growth in revenue this year came from Jimmy Choo's current retail outlets and 9 new stores opened this year, more than half of which are from Chinese shops.

From a regional perspective, Europe is still the largest market for Jimmy Choo, followed by the United States. In the 12 months ending December 31st, two regions had achieved a higher single digit growth. Asia, excluding Japan, recorded a 34.5% increase in revenue. While Japan is already a mature market, it has recorded an increase of 30%.

Judging from the category, footwear is still the main driving force for revenue growth. The fastest growing category is men's, including men's perfume Jimmy Choo Man. The new CHOO.08 series is also the main driving force for growth.

"This is the best year for the company's financial, strategic and business development." Pierre Denis, chief executive of the brand, said Jimmy Choo is facing "important challenges". He said this year it will speed up its expansion. For the global price adjustment of Chanel earlier this week, Denis said that the company has not yet decided on the final price positioning. The disappearance of Russian tourist shoppers from the major shopping centers will have an impact on sales in 2015, but it is believed that Chinese tourists will offset these losses.

The total cost increased by 5.1% in the financial year due to the increase in sales, distribution costs and the opening of new stores. At the same time, due to intensified monitoring, it also reduced management fees by nearly one percentage point.

As of December 2014, the group had 125 stores and 9 new businesses. The group is expected to continue to pursue its earlier strategic objectives. It will add 10-15 new outlets every year and will mainly target the Chinese market. In addition, 10-15 old stores will be renovated every year.