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Is Discount Sales A Pie Or A Trap?

2011/11/4 13:34:00 17

Autumn Clothing Sales Complaints Clothing

" Autumn dress Full delivery "," summer buy one get one "," full court 5 fold "... With the gradual cooling of the temperature in the Yongcheng City, many businesses began a new round of sales promotion. Among them, the "season discount" is not only occasional but also easy to attract people. Many discount activities do bring benefits to consumers, but various sales promotion methods are still dazzling. According to the statistics of the industry and Commerce Department, the first 12315 months of this year were received by the 12315 center. Promotion There are 54 complaints. In the face of discount activities, did consumers pick up "pie" or fall into "trap"?


Discount goods can not be exchanged.


A few days ago, Ms. Lee saw a sports and leisure brand shop being discounted, so she spent 190 yuan to buy a pair of sports pants for the discount. At that time, the waiter said that it was a discount item that could not be tried on. When Ms. Li came home, she found that the trousers were too small, but the merchants refused to replace them. The reason was that the discount items would not be returned.


Comments: according to the provisions of the "Three Guarantees", operators should guarantee the quality of goods within a certain period, and have the obligation of free repair, replacement and return. This provision applies to discounted goods, but the business indicates that the defective products are not in the "Three Guarantees" range. Ms. Lee's trousers should enjoy the "three pack" service as a discount item, but she wants to change the goods because her trousers are too small. They do not belong to the quality range.


"Buy one get one free" flicker you.


Mr. Wang saw that a shoe brand in a shopping mall was promoting the "buy one get one" promotion, and chose a pair of shoes that he liked and paid the money. leather shoes However, they were told that the "shoe" was a pair of insoles.


Commented: "buy one get one" is a commonly used sales promotion method for businesses. In practice, it often refers to "buy a plate to send B". Even if it is to send a similar commodity, there are always some restrictions, such as buying a garment to send another low price garment, buying a bottle of iced black tea, sending a box of iced black tea, buying a big box of biscuits to send a small packet of biscuits, etc., when consumers purchase, they should ask in advance about the actual content of "buy one get one", then decide whether the gift is needed or not, and decide whether to buy it at last.


 

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