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Jinjiang'S Shoe Industry Investment

2010/11/4 16:28:00 48

Jinjiang shoe industry

Ltd. is a company integrating R & D, production and sales.

Modern production of children's shoes

Enterprise.

After more than 10 years of hard struggle, its "ABC" brand children's shoes have become a first-line brand in the country, and have been recognized by the market and consumers.

Under the overall operation policy of the group company, another brand of children's shoes, "hundred changes Mickey", has achieved remarkable sales achievements through years of grinding and development in the market. It has stood out in many market children's shoes brands, and its products have been recognized by the market and consumers. The brand has also penetrated into the hearts of consumers.

The company has more than 2000 employees, hundreds of senior management personnel, more than 50 top domestic designer shoes, and research and development centers in Guangzhou and Wenzhou.

The company has 6 international standardized production lines, more than 1000 sets of supporting facilities, annual production capacity of over 6 million pairs.

The company pays attention to internal management, and introduces ERP management system to carry out scientific production.

At the same time, the company also pays attention to the construction of enterprise culture, cares about staff life, raises staff's quality, creates a high-quality, highly efficient enterprise team, and the whole enterprise is full of vigor and vitality.

The company has been adhering to the principle of integrity, quality and win-win, and is willing to work hand in hand with all sectors of the community to create brilliant future.

1. Good business reputation and ethics;

2, independent operation and operation funds;

3, children's shoes

Brand market

Know and understand brand image maintenance and publicity;

4, have certain activity ability, and can devote oneself wholeheartedly into operation;

5. Legal data provided by business license and other legal provisions;

6, the performance of shops located in prosperous commercial streets, shopping malls, townships and communities should be A and B level locally.

7, the shop area requirements - the exclusive store category is not less than 30 square meters, and the counters / shops are not less than 20 square meters.

8, obey the "eight unification" management policy implemented by the brand of "hundred Mickey" brand.

2 franchise support

1, assist the franchisee site selection, provide effective market analysis for franchisee reference;

2, provide corresponding trademarks, trade names, commodities and intellectual property rights, and accurately guide the operation before and after the opening and opening.

3, provide operation training, guide buyer training, and provide free long-term advisory services.

4, provide the latest product information and market information to franchisees in time.

5, the company regularly holds orders to meet local market demand;

6, provide unified advertising and promotional activities in all parts of the country.

7, after the opening, it will provide free POP, advertising picture album and other related terminal advertising support.

8, the company launched the corresponding preferential policies for franchisees to provide broader profit margins; and so on; {page_break}

3 franchise management

The company strictly implements the management policy of "eight unification" and provides a better business environment for terminals and franchisees.

Unified price: unified retail price is practiced throughout the country.

Unified image: to implement a unified SI system, the company provides shop design, and sends the Commissioner to supervise the implementation of the design plan to ensure the unified image of the store;

Unify business: storefront firm uses "hundred changes Mickey" and its logo uniformly.

Unified propaganda: the implementation of unified advertising throughout the country, all advertising must be approved by the company.

Unified management: using the information management system of the company to provide necessary information and related data analysis and sales suggestions for franchisees, and implement unified national quality;

Unified guidance: implement unified terminal service guidance, improve customer terminal services, and implement value-added service system to improve the quality of pre-sale, sale and after sale service.

Unified mode: implementing a unified franchise mode, strictly implementing unified service and management mode;

Unified supply: the company implements a unified supply plan according to the listing plan and the ordering situation of the distributor.

Consult and understand the operation of the "hundred change Mickey" brand

Fill in the application form of the franchised franchise.

Mail or fax to open shop / cabinet and floor plan.

The company arranges personnel to inspect and conduct comprehensive evaluation of stores.

Bring together business license, identity card and other materials to the company to sign the contract of the franchising contract.

Contract deposit

Decorate the store according to the company's decoration plan.

Store decoration acceptance / qualification

The company is assisting in the preparation and opening of the plan.

Hundred Mickey starts business