Disney Brand Children'S Shoes Investment

Disney brand

　　 Brand core

Although Disney has been developing the "Wiley steamboat" since 1928, it has experienced nearly 80 years of development, but the core of Disney's brand has never changed. They are:

Innovation - Innovation

Disney always adhered to the tradition of innovation.

Quality - Quality

Disney constantly striving to achieve high quality standards to achieve excellence. In all products of the Disney brand, high quality is guaranteed.

Share - Community

For the family, Disney has always created an active and tolerant attitude. The entertainment created by Disney can be shared by generations.

Story - Storytelling

Every Disney product tells a story. Eternal stories always bring joy and inspiration to people.

Optimism - Optimism

Disney's entertainment experience always tells people the determination of hope, aspiration and optimism.

Respect - Decency

Disney respects all of us. Disney's pleasure is based on our own experience, not making fun of others.

Note: Disney translated this point into "honesty" in China.

Disney company in China

　　 Disney The company can say that it entered the Chinese market very early, but because Chinese officials had many policy restrictions on foreign media and cultural companies, Disney made very slow progress before 2005, and there were few mainland businesses. Even the majority of the general public did not know that Disney had branches in China.

In 1999, Disney announced. Hong Kong Disney park plan, the whole Asia Pacific strategy is tilted to Hongkong, including many business departments Asia Pacific headquarters transfer to Hongkong.

Since Mike Eisner appointed Robert Egg as successor in 2004, Igor's attention to China has been highlighted. For example, the further exposure of Shanghai Disney park related news and so on. At the beginning of 2005, Zhang Zhizhong, the managing director of the Chinese region appointed by Disney, marked the beginning of the overall upgrading of the business in mainland China, and all the business departments were integrated. The whole company's expectation of Shanghai Disney park has made the Asia Pacific business of the company begin to tilt towards Shanghai. Of course, China's headquarters also moved from Beijing to Shanghai, and even the name of the Chinese company is Walt Disney (Shanghai) Limited.

Now, Disney has been deployed in almost all the business sectors in China and has become one of the biggest entertainment and media companies in mainland China. {page_break}

By consulting the intention exchange, we will fax the store location map and shop floor plan to the branch office to fill in the application form. The branch office will send the staff to inspect the comprehensive evaluation, and sign the franchise agreement (depending on the situation). The company will design the decoration plan according to the shop situation, the franchisee will carry out the shop decoration, the buyer training, the opening preparation, etc.

Choose a business day

Providing reasonable media advertising

Key regional companies provide unified flagship store shelves and other special props. Other areas such as company standard entry and standard decoration, the company can also provide free of charge.

Provide year-round POP and single advertising leaflets.

Provide flagship store system management training, including personnel training, sales skills, display and placement, shopping guide skills, inventory management, etc.

Good business reputation, strong design and production capability, and practical marketing strategy.

To publish investment advertisements in necessary areas for investment promotion, coordinate local agents to develop customers and open up markets.

Key areas (companies will be based on different regional changes) provide appropriate media advertising support for franchisees.

Tel: 13703513633

Fax: 03514397793

Address: No. 667, Chaoyang shoe city, Taiyuan.

Mailbox: 4397793@163.com