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The World's Shoes Earn The Right To Compete For Pricing Power.

2010/8/6 10:38:00 87

Purchasing Clothing And Footwear Industry

On August 6th, a large procurement platform covering 3500 acres of land was quietly bred in Guangdong.


Yesterday, the reporter learned from the "China US flag circulation mode seminar" that it has been named the "Big Mac" new business of "Pearl River Delta international procurement and regional logistics center". logistics The project is located in Foshan and is scheduled to start in the first half of next month.


Reporters subsequently confirmed from the Guangdong provincial development and Reform Commission, as early as the beginning of this year, the project has been listed as a key project in Guangdong Province, with a total investment of US $2 billion 800 million and is expected to be put into operation in September 2011. Analysts believe that after the launch of the project, it is possible for the PRD manufacturing industry to gain some power in circulation channels and pricing.


In Guangfo core business district


As the "Pearl River Delta international procurement and regional logistics center" has remained "low key" before, its investors and operation mode are relatively mysterious. Nandu journalists learned from the Guangdong provincial development and Reform Commission that the project is located in Beijiao Town, Shunde District, Foshan City, Guangdong Province, 2 kilometers away from Dongping new town, Foshan, and 5 kilometers away from the old urban area of Foshan city. After the completion of the exhibition, 30 thousand long-term exhibition sites and a short-term exhibition center with more than 100 million square meters will be provided free of charge. The annual volume of transactions is expected to reach more than 300 billion yuan. It is revealed that the first phase of the project will start construction in September 2010 and will be put into operation in September 2011.


Wang Xianqing, director of the Institute of circulation economics of Guangdong University of Business, said that Foshan had been short of the commercial complex before. The commercial logistics project was located on the 105 National Road near Shunde, Foshan, less than 10 kilometers from the Guangzhou South Railway Station. In fact, it belongs to the periphery of the South Railway Station, and its future market will cover the entire Pearl River Delta and Guangfo core business circle.


"World factory" rebuilding pricing power


The procurement platform for such a large-scale industrial chain is quite urgent for manufacturers in the Pearl River Delta region.


"In Jinjiang, the export of a pair of shoes is only two or three dollars, and foreign businessmen can sell dozens of dollars to the US supermarket. After deducting the production cost, the remaining value of the production link is only 5%-10%. A plush toy exports only 0.25 dollars, and it can sell US $4 in the US, but we only account for 5%. " At yesterday's symposium, members of the Jinjiang chamber of Commerce, who attended the seminar, said that overseas circulation enterprises controlled 80% of China's foreign trade orders, and the traditional products made in China. clothing , footwear industry There are huge differences in pricing between building materials and domestic and foreign countries.


Xiao Xing, general manager of the transportation department of the Sinotrans Group of central enterprises, told reporters that due to the decentralization of various traditional commodities in the supply chain at present, this further aggravated the control of the pricing power of enterprises.


"In the buyer's market, channels are more important than production." Xie Bingzhen, chairman of the strategic decision Committee of China National Flag holding group, said that the upstream and downstream trade areas of the supply chain accounted for 80% of the value chain of a product, while the production link accounted for only 20%. Therefore, whoever grasped the supply chain and channel resources would have grasped the lifeline of the economy.


Scramble for main channel of circulation


"We hope to build ten" international procurement and regional logistics centers "and several sub centers in China to create a complete commercial chain including raw materials, semi-finished products, finished products, and suppliers, manufacturers and customers. As an investor in Foshan's Big Mac project, Xie Bingzhen said they hope to form their own pricing mechanism on the basis of a huge procurement platform.


Meanwhile, another project of the United States flag group in Quanzhou is also progressing smoothly. The 4000 seats of the first phase project of China's west coast project have been completed and will be officially opened in early October this year. At the present stage, we are investing in four major industries, including textile, clothing, building materials, shoes and caps, bags and leather.

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