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Market Investigation And Feasibility Study Of Clothing Stores

2010/7/16 16:16:00 71

Clothing Specialty Store

To set up a clothing store, it is necessary to conduct a clothing store market investigation and feasibility study.

It is the necessary knowledge and quality for shop operators to choose an undertaking or project and carry out effective feasibility study.

For example, the downwind workers or teachers and teachers of the clothing factory, and some of the college graduates of clothing specialty have very Hollywood technical conditions, only because they will not "stand up", do not have a market investigation, do not carry out the feasibility study, and ultimately make it difficult to succeed.

The main aspects of the argument are:


1: about the clothing market.


It includes the study of clothing materials, the study of competition objects in the same industry, the study of the economic strength of the cooperative enterprises, the research of the talent market, the research of the business and consumer market, and the study of various expenses for opening the shop and running the factory.

Through market research, predict the direction and competition of market demand, as well as price and sales strategy, analyze the status quo and decide the direction of the clothing store.


2: the size of clothing stores.


The meaning of scale is whether it is most appropriate to open or expand.

For a certain battalion way, how big the market needs to open is not how big the money will be, or how big it will be.

Conversely, the scale of investment should be coordinated with factors such as management content, technical conditions, market demand and so on.

When deciding the size of a shop, it can be decided after a comparative analysis of multiple plans.

Such as the size of the site, the number of personnel, the amount of money invested.


3: the selection of shop locations for clothing stores.


Shop site selection also requires a comparison of various options, while considering feasibility.

For example, investors are looking for a favorable position, but now the owner of the position is unwilling to sell, or the rent is beyond their own capacity.

In this way, even good location is not feasible.


4: about the economic benefits of clothing stores.


It includes investment budgetary estimate, investment recovery period, dynamic return rate, profit cost ratio, breakeven point (i.e. break even point) and uncertainty analysis.

Through the quantitative analysis of various economic indicators, we can make the correct economic benefit evaluation.

Economic evaluation is accounting.

People who do not know the economy are doomed to failure.


If you want to make sure that your clothing store is profitable, you should first establish a clear and definite goal, and develop a comprehensive investment plan to guide the whole store.


 

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