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Sheng Ke Shoes And Clothing To Launch Jamie Bear Animation.

2010/6/23 10:00:00 36

At present, the large series animated cartoon "Jamie bear" has completed the production of samples, and it will be launched in the strong children's channel in summer.

"Jamie bear" is actually the main image of a children's clothing enterprise in Quanzhou. By making cartoons, Jamibare's children's clothing will promote its own brand.


It is reported that the animated movie "Jamie bear" is jointly launched by Quanzhou Sheng Ke shoes and Clothing Co., Ltd. and Hangzhou Dongfang Dragon Film Animation Co., Ltd.

At present, 108 episodes are under intensive production and are expected to be completed by the end of 2010.

After that, it will be launched at least one hundred times a year, and Jamie bear animation is also being planned.

The animation is planned to be broadcast on July and August in the summer children's strong children's channel, such as CCTV children's, Golden Eagle cartoon and so on.


The upcoming animated cartoon has won the best animated award of the "American monkey Award" in China's International Animation Festival with more than 100 thousand of the vote.

The film uses magic to promote the plot. The whole movie is humorous and suitable for audiences of all ages.


Yang Jie, the brand director of Jamibare's children's wear, said that in order to match the cartoon's showing, the company plans to launch advertisements on CCTV and Golden Eagle cartoon in the near future, strengthen the propaganda of the Jemi bear brand, and detonate the "Jamie bear" craze ahead of time.

"The advertisements we put on, including Trailer advertising and brand advertising, may become the first children's clothing enterprises to put such advertisements on CCTV."

Yang Jie said.


In the industry view, children's clothing enterprises towards animation marketing is becoming a trend.

This kind of cooperation with film and television animation companies is a good way to develop cartoons according to their own cartoon characters. "Although we do not have the right to operate animated cartoons, the impact of animated cartoons on consumers is not achieved by ordinary advertising films, and with our own brand advertising, we believe that we will achieve a huge publicity campaign."

Yang Jie has confidence in the brand promotion.

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