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Dance Shop &Nbsp; Shop Dance Wealth.

2011/2/22 16:22:00 169

Market Professional Wealth

With the improvement of living conditions, people are becoming more and more aware of the importance of health.

Dance

Classes came into being.

Adult ballet, aerobics, national standard dance, and even in the school education, the training body will be placed at an unprecedented height. With the gradual popularity of dance, dance supplies are turning hot, and professional dance clothing stores emerge as the times require.


 

 

market

prospect


Dance is an art from ancient times, but it is mostly confined to the narrow field of professional practitioners.


In recent years, dance has been more endowed with fitness, beauty and other meanings, and has been widely accepted and participated by the public.

Various dance training schools and fitness clubs have also developed rapidly in recent years, which has trained a group of target customers for the monopoly of dance products.


  

Project analysis


The dance shop's initial investment is around 400 thousand yuan.

The investment is mainly in shops and the purchase of the first batch of inventory.


It is understood that, for dance products stores, such shops because of the variety and quantity of more, once out of stock will give customers a lack of professional impression, so in inventory will need a certain amount of accumulation, capital investment also accounted for the bulk.

At the same time, it is also due to the wide variety of dance products, and the different grades of these products, and the purchase price is also different.

Amateur and professional customers are quite different in terms of dance products.

Although it is not very difficult for operators to provide different grades and priced products, the goods which are too high quality will bear relatively high risks. Therefore, it is suggested that investors should choose the popular dance products and reduce risks when choosing the first batch of stock.

Chen Ting dance products monopoly store located on the road in Changle area of 25 square meters, divided into business and inventory of two, basically can meet the daily operation.

Due to the slow pace of withdrawal of funds in dance stores, it is suggested that investors prepare a certain amount of liquidity to prepare for rainy days.


  

Profit analysis


The rent is 3000~5000 yuan per month.

In terms of employing three employees, the monthly salary of wages and other benefits is around 6000 yuan.

Coupled with utilities and taxes and other expenses, the monthly operating cost will be at least 16000 yuan.

It is understood that dance products are low profit business projects, gross profit is around 40%, then to achieve breakeven, the monthly turnover is only more than 40000 yuan.


  

Site selection


Convenient pportation is the first condition for location selection.

On this basis, two screening can be carried out.

Most of the dance training schools have excellent geographical location and traffic conditions, which can be used as the direction of choice.

In addition, it is easy for consumers to find them in sports shops.


  

Management

mode


Apart from the basic dance costumes, costumes in the dance shop are also quite popular, but because of the one-off activities, many consumers are more willing to rent.

In fact, profits earned by leasing and selling are quite different.

For example, a pair of dance shoes cost 7 yuan, the selling price is 10 yuan, but if the lease, a 5 yuan, several times down the profit is far higher than the sale.


Secondly, dance products stores are often combined with production and marketing, so that the quality and abundance of goods are much higher than those of other similar stores.

And the service is quite complete, including the development of dance training, dance performances, clothing rental, ordering, dance program recording and other business, can open wide revenue channels.


  

Target customer group


Learning dance professionals and amateurs, mainly women.

In view of the fact that group customers account for a considerable proportion, it is suggested that investors should start with institutions and take the initiative to approach consumers. There are huge business opportunities in schools, children's courts, small and medium-sized enterprises, and professional competitions.

Group customers can be fostering regular customers. They not only buy for themselves, but also introduce their friends continuously.


  

Risk warning


The amount of investment is relatively large. In addition to start-up capital, additional investment is needed.

The dance costumes are quite different at different times.

In the busy season and holiday season, large quantities of clothing should be prepared before the peak season. But in the off-season, it can not be used as a one-time cleaning out of ordinary clothes, so that funds can be withdrawn.

As a result, capital turnover is slow and volume is heavy. There is a certain risk.

This requires the operator to have a strong sense of judgement and to grasp the needs of customers in every season so as to minimize the volume of goods being pressed.


Engaging in dance clothing management requires professional accomplishment.

It is not always possible for a self-employed person to be involved in garment production in this industry, because the design and production of dancers are quite different from ordinary clothes. There are many styles of dances, such as national standard dance, Latin dance, tap dance, Yangge and so on. Without professional knowledge, it is difficult to start. Even if it is done reluctantly, it may not satisfy customers.


Nowadays, regular visits to the gym or sweating in dance training classes have long been a staple for fashionable ladies.

Closely related dance products stores also appear with this boom business opportunities.

Although dance products are always faced with a small group of people, but compared to Beijing, Guangzhou and other dance activities more mature market, dance shop in some big cities still have investment development space.

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